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Things you need to know before hosting a webinar
01 May 2020

Things you need to know before hosting a webinar

Webinars provide many benefits. They help increase sales, convert your prospects into leads,  and get your business to new heights. However, hold on and think. Is this that easy to conduct webinar? Actually, no. Webinars take a lot more than what it looks. To make a successful webinar, you need to put in lots of efforts and strategies.

Look at the things you should consider before organizing a webinar:

  • Finalize a topic:

There are millions of searches made every day about webinars, and all are different from each other. Now, it’s your turn to finalize a topic that will be searched for greatly on the internet to increase the chances of a successful webinar.  

  • Conduct a live Q&A session:

The best way to evaluate your topic is to conduct a live Q&A session. The audience gives their opinion about the topic you have selected and asks various related questions that will help you to create the perfect strategy for your webinar.

  • Use Webinar tools:

To simply run a webinar, there are options available like GoToWebinar, GatherPlace, Freebinar, WebEx and many more. All you need to do is set a date for the webinar and send invitees a link to a sign-up page.

  • Create a landing page:

Everything has been done, now you need to make an operative landing page to hold your prospects. Keep it simple, so more people can sign up for your webinar.

  • Make an email list:

Email is an optimal tool for getting more traffic, and segmenting is required for effective email marketing. Don’t forget to send a thank you mail after the person signs up for your webinar, and after attending to make them feel that they are important to you. 

  • Show a short video:

Provide a short video to describe the benefits and what people will learn through your webinar. You can put it on your website, social media, blog and emails. 

  • Schedule your webinar properly:

If you are targeting global audiences, it is required to schedule your webinar during the right time, so the audience can enjoy a live webinar without any hassle.

 

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